by DESIGN
BEAUTIFUL
The search for beauty and the Italian design approach are at the core of Bianchet’s creative universe, down to every last detail.
by Bianchet
1.618
By applying a thousand year-old design principle deriving from the iconic Golden Number 1.618 and used in artistic compositions for centuries, Bianchet infuses perfect proportions and flowing lines into the case and movement of its contemporary timepieces.
The mysterious intrinsic beauty created by the Golden Ratio of 1.618
is present in every atom of our universe
Known as
The Divine Proportion,
the Golden Number 1.618 is found in some of the most harmonious and everlasting creations in art, architecture, or music.
From Leonardo da Vinci, Le Corbusier, to Debussy, the mysterious ratio is also ever-present in nature and in the formation of the universe.
Italian Design
APPROACH
THE
In an uncompromising quest for timeless beauty, Bianchet brings the very essence of Italian design in a timepiece : sensual curves, perfect proportions, and a refined sense of colours,
The same design characteristics that relate to the most celebrated Italian cars of the ’60s are used to create a new sensuous style in luxury watchmaking.
The flowing lines, the colour details, the engineering concept behind every Bianchet watch component is a perfect illustration of the Italian design approach and eagerness to create an object of desire, that is beautiful from its conception up to its aesthetic execution.
"It is in the Bianchet DNA that every timepiece should be, above all, beautiful"
Nourished by Italian roots and fascinated by the capacity of the Golden Proportions to create beauty and harmony, Bianchet founders have chosen to immortalise timeless design principles in their ultra-contemporary horology creations to create an everlasting legacy.